Strategi Bertahan Industri Restaurant Pada Era New Normal di Indonesia

Authors

  • Rahmad Ramadan Sekolah Tinggi Pariwisata Ambarrukmo Yogyakarta
  • Silvia Ramadani Sekolah Tinggi Ilmu Ekonomi Pariwisata Indonesia Semarang
  • Zacky Faluti Universitas Gadjah Mada

DOI:

https://doi.org/10.53691/jpi.v17i2.241

Keywords:

restaurant, Covid, strategy, new normal

Abstract

The Covid-19 pandemic has resulted in economic impacts, social activities and the attention of all levels of formal and non-formal industry, one of which is the tourism industry which is the backbone of everyone who makes tourism an important sector in increasing the country's foreign exchange. exchange. In this study, the author is interested in discussing how industrial restaurants survive in the midst of the Covid-19 pandemic. This study aims to provide an overview of the restaurant industry's resilience strategy in disaster vulnerability such as disease outbreaks that occur throughout the world. This research was conducted using the method. This research uses a Systematic Literature Review (SLR) approach with data sources coming from indexed journal literature that has been published electronically with ISSN (International Standard Serial Number). as for the results of this study. The Covid pandemic has actually caused a change in a trend and paradigm of a tourist's thinking. Today's tourists prioritize culinary tourism in restaurants with high standardized safety. So that the tourism industry business actors must be able to meet the expectations of these tourists by providing confidence in the safety and comfort of tourists by presenting CHSE at the venue.

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References

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Published

2021-12-31

How to Cite

Ramadan, R., Ramadani, S., & Faluti, M. Z. (2021). Strategi Bertahan Industri Restaurant Pada Era New Normal di Indonesia. Jurnal Pariwisata Indonesia, 17(2), 1–12. https://doi.org/10.53691/jpi.v17i2.241